Get ready to see Rock, Paper, Scissors with a twist! During this eight-week promotion, customers had three chances a day to win brand relevant instant prizes, including chocolate bars, chips, energy drinks, and more. Even if they didn’t win right away, every game they played earned them entries into draws for grand prizes such as vacations and sponsored prize packs.

This platform has evolved over eight exciting editions, growing from a simple game into a fan-favourite experience. Each year, new features have been added to keep the energy going. From interactive challenges and exclusive digital badges to unique prize tiers and even augmented reality Sour Patch Kids, every update has kept customers coming back. Engagement and participation continue to reach record highs year after year.

This year, players could challenge friends in head-to-head matches and earn digital badges for achievements like playing seven days in a row, referring a friend, or competing on Rock Paper Scissors Day! With over 13 million games played and more than 3 million instant-win coupons distributed, Rock Paper Prizes continues to set new standards for customer engagement.

This winning formula can be customized for any business to drive sales, boost customer loyalty, and increase basket size. If you’d like to hear some ideas on how we can adapt promotional games like Rock Paper Prizes to your business, we’d love to chat!